Recently, I received an inquiry from a company in Dallas about writing a marketing brochure to illustrate how the firm’s services can benefit Human Resources professionals. I called the company president to discuss the project, and he in turn offered to email me PDFs of the firm’s existing marketing collateral as background material. I read through…
Author: Leslie
For the Love of Punctuation
It is one of life’s great ironies that God paired me – a meticulous grammarian – with my husband, whose spelling is, shall we say, creative. A talented singer and musician, my spouse is an auditory thinker. He is a gifted writer and types at lightning speed, but often, he instinctually spells words based on…
Tips for Working with a Freelance Writer
I just came from one of the best meetings with a prospective client that I’ve ever had. It wasn’t that the project was spectacular (although it is), or that I felt confident about winning the business (which I do). What left me inspired on my drive home was how prepared the client was when we met….